Worksheet 5: Problem Identification

Problem justification:

Come up with a problem statement focusing on the client’s need for organisation’s logo.

Write in details the problem above explaining well the situation.

Research

Before developing any solution, research is very important.

We have two types of research;

a)      Primary research; This is where we collect information first hand from source using interviews or questionnaires; https://owl.english.purdue.edu/owl/owlprint/559/

Conduct an interview with a business owner asking him how would he like his logo to be and what are the key aspect that he would like to see in his logo.

b)     Secondary research; This is where we collect information from books, internet, magazines etc.